Supercharge your website’s visibility with expert SEO optimization

Want to rank higher on Google and drive more traffic to your website, webshop, or landing page? Our expert SEO optimization strategies help you boost search engine rankings, increase organic traffic, and maximize conversions. From on-page SEO and keyword research to technical SEO and link building, we provide cutting-edge solutions to ensure your site stands out in search results. Whether you're optimizing an eCommerce store, business website, or marketing landing page, we implement proven SEO best practices to enhance visibility and improve user experience. Get ahead of the competition and start ranking today!

Services

On-page SEO optimization

Boost your website’s rankings with strategic on-page SEO. We optimize your content, meta titles, descriptions, headings (H1-H6), and keyword placement to improve search engine visibility.

Hotpotato's SEO experts ensure your pages are structured for readability, enhanced user experience (UX), and higher engagement. We also implement internal linking strategies, image optimization, and structured data (schema markup) to help your site rank in Google’s rich snippets and featured results.

Technical SEO & website performance

A fast, well-optimized website is essential for higher Google rankings. We conduct a detailed technical SEO audit to fix indexing issues, improve website speed (Core Web Vitals), and ensure mobile responsiveness.

Hotpotato optimizes your XML sitemap, robots.txt, and canonical tags to prevent duplicate content penalties. We also implement SSL security and ensure your site meets Google’s mobile-first indexing standards for better rankings.

e-commerce SEO & webshop optimization

Increase sales with eCommerce SEO tailored for platforms like Shopify, WooCommerce, Magento, and BigCommerce.

We optimize product pages, category pages, and URL structures to improve organic traffic. Our experts implement structured data (rich snippets) to enhance product listings in Google search results. We also focus on conversion rate optimization (CRO) and customer experience to maximize online sales and engagement.

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SEO for landing pages & lead generation

Want to increase conversions? We optimize landing pages for both search engines and user intent. Our proven A/B testing methods, keyword placement, and CTA strategies help boost click-through rates (CTR) and improve rankings.

Whether you’re running a PPC campaign, lead magnet, or sales funnel, our SEO-driven landing page optimization will enhance organic traffic and maximize lead generation.

Local SEO & Google My business optimization

Rank higher in local searches and attract nearby customers. Our local SEO services optimize your Google Business Profile (Google My Business) to improve rankings in Google Maps and local search results.

Hotpotato ensures NAP consistency (Name, Address, Phone Number) across online directories and optimize customer reviews, local citations, and geo-targeted keywords. Whether you’re a brick-and-mortar store or a local service provider, we help you dominate your local market.

SEO optimization example for website service

Link building & off-page SEO

Earn high-quality backlinks and boost your domain authority. Our white-hat link-building strategies include guest posting, digital PR, influencer outreach, and niche-relevant backlinks to improve search rankings.

Hotpotato analyzes competitor backlinks, remove toxic links, and create a strong off-page SEO profile to establish your website as an authority in your industry.

SEO audits & competitor analysis

Not sure why your website isn’t ranking? Our comprehensive SEO audit uncovers technical issues, keyword gaps, backlink opportunities, and content weaknesses affecting your search performance.

We provide detailed reports on site health, traffic analysis, and Google penalties, along with competitor analysis to identify ranking opportunities and SEO strategy improvements.

SEO optimization example for website service

Content marketing & blog SEO

Drive organic traffic with SEO-friendly content. We create high-quality, keyword-rich blog articles, evergreen content, and optimized website copy to improve rankings and engage users.

Hotpotato conducts topic research, SEO copywriting, and competitor analysis to ensure your content ranks for high-value search terms. We also implement structured formatting, featured snippet optimization, and internal linking to maximize content marketing ROI.

About hotpotato

Hotpotato combines creativity with strategic thinking to deliver business solutions that not only look impressive but also drive business growth.

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Ready to elevate your business?

Contact us today at hello@hotpotato.be or fill out our contact form to start your branding journey with Hotpotato.

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